Fortress Surgeon Digital Marketing, a doctor electronic advertising agency, reveals a broadened SEO solution for cosmetic surgeons, concentrating on online exposure, patient involvement, and method development. Lauren's focus on ROI and passion for finding the important information that transform projects from great to terrific include developing a grand scale multivariate examination framework making use of fractional factorial evaluation for recognizing ROI potential in electronic media across Pfizer Rx brands within the Pfizer for Living portfolio, and developing an estimate approach for anticipating ROI prior to media financial investment.

A 25-year expert in the medical care marketing and advertising space, Tracey began her profession as a firm account person for a selection of pharma brand names and later spearheaded the advertising effort to launch a first-of-its kind site in the glasses and eyecare room.

He leads a group of media technique, media planning, media buying and media execution specialists who collaboratively make certain that campaign objectives are accomplished in order to maximize engagements and ROI. Lauren's career in digital and media started in the 90's, equally as electronic became a practical advertising and marketing network.

While at Underscore, she invested three years educating Online search engine Advertising and marketing at the WSE College in Krakow. Among her faves memories of working at Underscore was years back, when they figured out just how to map Nielsen data to Yahoo's audience base and confirm out ROI from electronic media to retail purchase.