Citadel, a cosmetic Fortress Surgeon Digital Marketing electronic advertising and marketing agency, reveals a broadened search engine optimization service for cosmetic surgeons, concentrating on online exposure, person interaction, and method development. Lauren's concentrate on ROI and enthusiasm for finding the critical information that transform projects from excellent to fantastic include developing a grand scale multivariate examination framework utilizing fractional factorial analysis for understanding ROI possibility in electronic media across Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing a forecast method for predicting ROI prior to media investment.

Among the important things Martin enjoys most regarding his role is the possibility to research and recognize the nuances of both new and well-known markets, and via growing his understanding of them try to find the Holy Grail of product-market fit.

He leads a team of media technique, media preparation, media buying and media implementation specialists who collaboratively make certain that project objectives are attained in order to optimize involvements and ROI. Lauren's career in electronic and media started in the 90's, just as digital ended up being a practical advertising channel.

While at Underscore, she invested three years instructing Search Engine Marketing at the WSE College in Krakow. Among her faves memories of working at Underscore was years earlier, when they identified just how to map Nielsen information to Yahoo's audience base and verify out ROI from digital media to retail acquisition.