Citadel, a Fortress Surgeon Digital Marketing electronic marketing company, announces an increased SEO solution for cosmetic surgeons, focusing on on-line presence, patient engagement, and technique growth. Lauren's concentrate on ROI and enthusiasm for discovering the crucial information that change campaigns from excellent to great consist of developing a grand scale multivariate test structure making use of fractional factorial analysis for understanding ROI possibility in digital media across Pfizer Rx brand names within the Pfizer for Living profile, and developing an estimate method for anticipating ROI prior to media investment.

A 25-year veteran in the medical care advertising and marketing room, Tracey began her profession as a company account person for a variety of pharma brand names and later on headed the marketing effort to release a first-of-its kind site in the eyewear and eyecare room.

He leads a group of media strategy, media planning, media acquiring and media execution professionals who collaboratively make sure that project goals are attained in order to maximize roi and involvements. Lauren's job in digital and media began in the 90's, equally as electronic became a practical advertising network.

While at Underscore, she invested 3 years showing Search Engine Advertising at the WSE University in Krakow. One of her favorites memories of working at Underscore was years back, when they figured out exactly how to map Nielsen data to Yahoo's audience base and show out ROI from electronic media to retail acquisition.