Fortress Surgeon Digital Marketing, a cosmetic surgeon electronic advertising and marketing agency, reveals an increased search engine optimization service for plastic surgeons, focusing on on-line visibility, individual engagement, and method growth. Lauren's concentrate on ROI and interest for locating the crucial information that transform campaigns from excellent to great consist of developing a grand scale multivariate examination structure using fractional factorial analysis for understanding ROI possibility in electronic media across Pfizer Rx brand names within the Pfizer for Living profile, and establishing a forecast technique for predicting ROI prior to media investment.

Among things Martin appreciates most regarding his duty is the possibility to research and understand the subtleties of both brand-new and recognized markets, and with expanding his understanding of them seek the Holy Grail of product-market fit.

He leads a group of media method, media preparation, media purchasing and media implementation professionals that collaboratively guarantee that campaign goals are achieved in order to take full advantage of involvements and ROI. Lauren's occupation in digital and media started in the 90's, just as digital became a feasible advertising channel.

While at Underscore, she invested 3 years educating Online search engine Advertising and marketing at the WSE University in Krakow. Among her faves memories of operating at Underscore was years back, when they found out just how to map Nielsen data to Yahoo's target market base and verify out ROI from electronic media to retail purchase.