Citadel, a cosmetic Fortress Surgeon Digital Marketing digital advertising and marketing firm, reveals an increased search engine optimization service for cosmetic surgeons, focusing on online exposure, person engagement, and method development. In her previous role as VP of Biddable Media Daga specialized in the marketing of wellness & wellness brands through all lifecycle phases: beginning with clinical trial recruitment campaigns, through the pre-launch market-shaping, launch and advertising phase, finishing with patent expiration and marketing sunsetting.

One of the things Martin takes pleasure in most about his role is the chance to research study and understand the nuances of both well established and brand-new markets, and with expanding his understanding of them look for the Holy Grail of product-market fit.

It was these early examinations that drove Underscore's focus on information driven programs and ROI measurement, a fundamental differentiation in the industry. She believes Underscore is the model for how media and advertising and marketing companies should, and will, advance in the future.

While at Underscore, she spent three years instructing Search Engine Advertising and marketing at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they figured out how to map Nielsen information to Yahoo's audience base and verify out ROI from digital media to retail acquisition.