Citadel, a Fortress Surgeon Digital Marketing digital marketing agency, announces an expanded SEO service for plastic surgeons, focusing on on-line visibility, client interaction, and technique development. In her previous role as VP of Biddable Media Daga focused on the marketing of health and wellness & health brands through all lifecycle stages: beginning with medical test employment campaigns, with the pre-launch market-shaping, launch and marketing phase, finishing with patent expiration and marketing sunsetting.

A 25-year veteran in the medical care marketing and advertising space, Tracey began her occupation as an agency account individual for an array of pharma brands and later spearheaded the advertising and marketing initiative to introduce a first-of-its kind portal in the eyewear and eyecare room.

It was these very early tests that drove Underscore's focus on data driven programs and ROI dimension, a basic distinction in the industry. She believes Underscore is the version for how media and advertising companies should, and will, progress in the future.

While at Underscore, she invested 3 years educating Internet search engine Advertising at the WSE University in Krakow. One of her faves memories of operating at Underscore was years ago, when they found out how to map Nielsen data to Yahoo's target market base and verify out ROI from digital media to retail acquisition.