Citadel, a doctor electronic advertising and marketing company, announces a broadened search engine optimization solution for cosmetic surgeons, concentrating on on-line visibility, person interaction, and method development. In her previous role as VP of Biddable Media Daga specialized in the marketing of health and wellness & health brands with all lifecycle stages: starting from professional test recruitment campaigns, through the pre-launch market-shaping, launch and promotional phase, ending with license expiry and advertising sunsetting.

A 25-year veteran in the health care marketing and advertising area, Tracey began her profession as a firm account individual for a selection of pharma brands and later pioneered the marketing initiative to release a first-of-its kind website in the eyewear and eyecare area.

It was these early examinations that drove Underscore's focus on information driven programs and ROI measurement, a fundamental differentiation in the industry. She thinks Underscore is the version for how media and advertising and marketing companies should, and will, advance in the future.

While at Underscore, she spent three years instructing Internet search engine Marketing at the WSE College in Krakow. Among her faves memories of operating at Underscore was years earlier, when they found out just how to map Nielsen information to Yahoo's target market base and confirm out ROI from fortress surgeon Digital marketing media to retail acquisition.