Fortress Surgeon Digital Marketing, a cosmetic surgeon digital advertising and marketing company, introduces an expanded SEO service for cosmetic surgeons, concentrating on on-line presence, person engagement, and practice development. Lauren's concentrate on ROI and interest for discovering the important details that transform campaigns from good to excellent consist of creating a grand range multivariate test framework utilizing fractional factorial evaluation for understanding ROI potential in electronic media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and developing an estimate approach for forecasting ROI prior to media investment.

Among the important things Martin delights in most about his role is the possibility to study and understand the nuances of both new and well-known markets, and through growing his understanding of them seek the Holy Grail of product-market fit.

He leads a team of media approach, media preparation, media acquiring and media implementation specialists who collaboratively guarantee that campaign goals are achieved in order to make best use of interactions and ROI. Lauren's profession in digital and media started in the 90's, equally as digital came to be a practical advertising and marketing channel.

While at Underscore, she spent three years instructing Search Engine Marketing at the WSE College in Krakow. Among her favorites memories of working at Underscore was years back, when they determined just how to map Nielsen information to Yahoo's audience base and show out ROI from electronic media to retail acquisition.