Citadel, a Fortress Surgeon Digital Marketing electronic advertising agency, introduces an expanded SEO solution for cosmetic surgeons, concentrating on online presence, client involvement, and method growth. In her previous duty as VP of Biddable Media Daga focused on the advertising of health and wellness & wellness brand names through all lifecycle stages: starting from medical trial recruitment campaigns, with the pre-launch market-shaping, launch and promotional phase, ending with patent expiration and advertising and marketing sunsetting.

A 25-year professional in the medical care marketing and advertising space, Tracey began her job as a firm account person for a variety of pharma brands and later headed the advertising and marketing initiative to introduce a first-of-its kind portal in the eyeglasses and eyecare space.

It was these early tests that drove Underscore's concentrate on information driven programs and ROI measurement, an essential differentiation in the sector. She thinks Underscore is the version for how media and advertising firms should, and will, advance in the future.

While at Underscore, she spent 3 years teaching Online search engine Advertising and marketing at the WSE College in Krakow. Among her faves memories of working at Underscore was years back, when they found out how to map Nielsen information to Yahoo's target market base and prove out ROI from digital media to retail purchase.