Fortress Surgeon Digital Marketing, a specialist digital marketing company, announces a broadened SEO service for cosmetic surgeons, focusing on on-line visibility, patient interaction, and practice growth. In her previous role as VP of Biddable Media Daga specialized in the advertising of wellness & health brands through all lifecycle phases: beginning with professional trial recruitment projects, via the pre-launch market-shaping, launch and advertising stage, finishing with patent expiration and marketing sunsetting.

One of the important things Martin delights in most regarding his duty is the chance to research study and understand the subtleties of both brand-new and well established markets, and with expanding his understanding of them try to find the Holy Grail of product-market fit.

It was these early tests that drove Underscore's focus on information driven programs and ROI measurement, a fundamental differentiation in the industry. She thinks Underscore is the version for how media and advertising agencies should, and will, develop in the future.

While at Underscore, she invested three years educating Search Engine Advertising and marketing at the WSE University in Krakow. One of her faves memories of operating at Underscore was years earlier, when they identified exactly how to map Nielsen data to Yahoo's audience base and confirm out ROI from electronic media to retail purchase.