Citadel, a Fortress Surgeon Digital Marketing electronic advertising agency, announces an expanded SEO solution for plastic surgeons, concentrating on online visibility, client involvement, and technique development. Lauren's concentrate on ROI and passion for finding the crucial information that transform projects from excellent to excellent include developing a grand range multivariate test structure making use of fractional factorial evaluation for recognizing ROI potential in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing a projection approach for anticipating ROI before media financial investment.

One of the important things Martin delights in most concerning his duty is the chance to study and understand the nuances of both well established and new markets, and via expanding his understanding of them look for the Holy Grail of product-market fit.

He leads a team of media strategy, media preparation, media acquiring and media implementation experts that collaboratively guarantee that project goals are accomplished in order to make the most of interactions and ROI. Lauren's profession in electronic and media started in the 90's, equally as digital came to be a viable marketing channel.

While at Underscore, she spent 3 years instructing Online search engine Marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years back, when they determined exactly how to map Nielsen information to Yahoo's target market base and confirm out ROI from electronic media to retail acquisition.