Citadel, a Fortress Surgeon Digital Marketing electronic advertising and marketing company, reveals an expanded SEO service for plastic surgeons, focusing on on-line visibility, patient involvement, and technique growth. Lauren's concentrate on ROI and interest for discovering the vital details that change projects from good to excellent include establishing a grand scale multivariate examination framework using fractional factorial analysis for comprehending ROI capacity in electronic media across Pfizer Rx brand names within the Pfizer for Living profile, and establishing a projection strategy for predicting ROI before media investment.

A 25-year professional in the medical care marketing and advertising room, Tracey began her occupation as a company account individual for a range of pharma brands and later on spearheaded the advertising initiative to release a first-of-its kind website in the glasses and eyecare area.

He leads a team of media strategy, media planning, media buying and media implementation experts that collaboratively ensure that campaign objectives are accomplished in order to make best use of interactions and ROI. Lauren's job in electronic and media began in the 90's, equally as digital became a practical advertising channel.

While at Underscore, she spent 3 years teaching Search Engine Marketing at the WSE University in Krakow. One of her faves memories of operating at Underscore was years ago, when they identified how to map Nielsen data to Yahoo's audience base and show out ROI from digital media to retail purchase.